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Welcome to Next Level Supply Chain with GS1 US. Join co-hosts Reid Jackson and Liz Sertl as they connect the dots between supply chain and global standards with renowned thought leaders from across disciplines and around the world. Topics include data quality, inventory management, logistics, packaging, standards and best practices, technology and innovation, traceability, master data management, consumer engagement, sustainability, risk management, and persistent unique identification.

Feb 19, 2025

The Food Safety Modernization Act (FSMA) compliance deadline is approaching quickly, giving companies less than a year to meet new food safety and traceability requirements. But beyond compliance, why does traceability matter?

In this episode, Wiggs Civitillo, Founder & CEO of Starfish,  joins hosts Reid Jackson and Liz Sertl to discuss how product traceability can streamline recalls, reduce food waste, and build consumer trust. Inconsistent data and lack of interoperability are some of the biggest challenges companies face in food traceability. Starfish addresses these challenges by enabling secure, seamless data sharing across the supply chain.

Tune in to hear FSMA 204 explained and discover solutions to help companies stay compliant.

In this episode, you’ll learn:

  • Practical solutions to meet FSMA 204 requirements efficiently

  • The impact of real-time data on food safety monitoring

  • How companies can use traceability to build consumer trust

 

Jump into the conversation:

(00:00) Introducing Next Level Supply Chain

(01:41) Challenges and lessons from the IBM Food Trust

(05:25) How Starfish connects supply chains

(13:58) Recalls, food safety, and consumer trust

(19:19) Understanding FSMA 204 and compliance

(25:06) Benefits of product traceability

(30:39) Wiggs’ favorite tech tool

 

Connect with GS1 US:

Our website - www.gs1us.org

GS1 US on LinkedIn

 

Connect with the guest:

Wiggs Civitillo on LinkedIn

Check out Starfish